Assessment Question
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1.Business Strategy
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We have a clear, actionable growth plan for the next 12 months
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Our business goals are specific, measurable, and time-bound
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Our mission and vision statements align with current market trends
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2. Market Position
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We have a detailed understanding of our target customer’s needs
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Our unique selling proposition (USP) is clearly defined and communicated
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We have a competitive advantage in our market
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3. Leadership & Management
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Our leadership team is aligned on the company’s growth objectives.
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We have systems in place to ensure efficient delegation and decision-making
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Our organizational structure supports scalability and efficiency
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4. Sales & Marketing
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We have a clearly defined sales process
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Our marketing strategy generates qualified leads consistently.
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We effectively utilize digital marketing channels to reach our audience.
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5. Financial Health
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We have a solid understanding of our business’s financial position (profit, losses, cash flow)
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We track and manage our expenses effectively.
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We have a plan for managing cash flow during periods of growth.
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6. Operational Capacity
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Our operations support scaling (technology, processes, staff).
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We have automated systems to handle increasing demand.
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Our supply chain is robust and adaptable to changes.
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7. Talent & Culture
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We have a talent acquisition strategy to support business growth
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Our company culture aligns with our growth goals.
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We invest in training and development to enhance team competencies
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